Web Push API Notifications Best Practices

What WordPress popup plugin you choose is not important, but what matters is how you implement that software. Therefore, this article brings you web push API notifications best practices that you should adopt.

But, first, let’s look at some of the basics.

What Is A Web Push Notification?


Web push notifications are a popup that you see while visiting any website. It displays in the corners of the browser’s screen. They are usually visible for a few seconds and are mainly designed to influence online visitors to take specific actions.

For instance, when you visit any WordPress popup maker’s homepage, you see certain push notifications that ask for your name and email address. Or in some cases, email newsletter signups are also a type of web push notification.


How Does It Work?


Their functioning is very simple. Here are the steps of their working:


Step 1: Visit WCF WordPress Popup Plugin Page

Step 2: Download the zip file of the popup plugin

Step 3: Upload it to your website backend and register your brand on it.

Step 4: Create a campaign after registering your brand.

Step 5: Enter your website domain and name it.

Step 6: Create the first campaign by clicking on “Create notifications.”

Step 7: You will get 14 amazing popup tabs if you have a membership plan.

Step 8: With the free plan, you only get 3 plugin features.

Step 9: Select any one and add the webpage you want popups on.

Step 10: Explore all customization features and make them attractive.

Step 11: Give it a crisp & personalized message with an attractive title.

Step 12: Click on “update,” hence your first popup campaign is launched.


These are steps that make a popup effectively work. So, whenever you see any newsletter signup option, allow-disallow option, discount coupons, etc., consider it a popup notification that wants your attention and action.


What Are Web Push API Notifications Best Practices?


Now, let’s look at how you can make the most of these web push notifications software. Therefore, prefer reading these mentioned tips because all practical & effective in real businesses.


Strategy 1: Keep It Short & Clear

Use of lengthy sentences is irritating. The attention span of visitors is approx 9 seconds. So, if you want to grab the attention, use shorter, crisper, direct, & impressive messages through “discounts coupon” popups.

Strategy 2: Use Local Languages If Possible

It might not be an option, but it can create wonders for your business if you use local or regional languages. Except for English, people love to see their mother tongue on online platforms. So, use it, if you can.

Strategy 3: Use Images

Attractive & appealing images grab users’ attention. Suppose you see a “discount coupon” on a clothing site, but there is no graphic or image; wouldn’t it be dull? That is what makes your popups interesting.

Strategy 4: Do not mix up two popups simultaneously. Or…

Next in the best web push API notifications best practices are the combination of popups. Now, if you are a strategic thinker, you can display two popups on a single webpage with a WCF push notifications service. But, for that, you need to strategize their seconds of the display.

Strategy 5: Keep your customers updated

Your customers want updated & latest news that benefits them. Therefore, whenever you come up with some new updates in your services, do inform your audience via “informational” popups.

Strategy 6: Create “Urgency” to influence

Use  free popup maker plugins like “countdown.” These pop-ups create urgency, and customers feel FOMO. By such practices, online businesses get many web push notifications benefits.

Strategy 7: Entertain them!

Your audience wants interesting factors that entertain them. Therefore use “emoji feedback” or “real-time visitors’ count” popups. These types of notifications make customers curious about your platform.

Strategy 8: Build Trust whenever you can

Always use these messages & push notifications services to build trust with your audience. You might not get benefits in a shorter period, but for the long game, customer trust is everything! Prefer “Social Proofs” for that.

Strategy 9: Use CTAs on each push notifications

Without CTAs, there is no use in learning web push API notification best practices. Furthermore, if visitors don’t take action after seeing your sent popup, your campaign is useless. So, use CTAs in every popup.

Strategy 10: Use Different popups for each web page

Every webpage is different, so you cannot use any popup on them. Therefore, prefer exploring all 14 pop-ups of WeCodeFuture and then strategize according to them.

Strategy 11: Strategize the no. of seconds for each popup display

Most importantly, always think about “after how many seconds a popup should be displayed on the site when a user visits your platform” and “for how many seconds users should see it.


In The End


In conclusion, I want you to recheck one factor in this article which is that in some points, a few popup names are mentioned like “discount coupon plugin,” “social proofs,” “real-time visitors’ count.” 

Now, not every popup maker company or software offers these web push notifications to display. That is why it becomes vital to install the one that has all!
Therefore, I personally recommend the WeCodeFuture (a popup plugin maker & website development agency) because it offers 14 web pop-ups, and each one is sufficient enough to retain customers on your platform.


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